Mel Arter created a ‘fragile and fearless’ beauty look for the show.
Inspired by their holiday in Burma, the designers behind the beautifully creative Fyodor Golan, Fyodor Podgorny and Golan Frydman, describe their new collection as ‘couture elements fused with Asian street style”.
Mel Arter, Max Factor Make-up Artist said of the look: “She is fragile and fearless. Fyodor Golan has developed their muse through tribal and urban aesthetics. Adolescent and tom-boyish, she is very much like the character Mathilda from the film Leon, with a beautiful, strong modern lip.”
Using new Max Factor Facefinity All-Day Primer, which will help to extend the wear of foundation, skin was prepped to create a youthful, long-wear look and neutralised with the new Colour Corrector ‘CC’ Sticks. Mel says, “We wanted skin to look clean but very fresh as well. Eyebrows were lightly defined and brushed up for a more informal, less groomed effect...keeping in mind that these girls are more street than overly polished”.
To create the modern lip, Mel used new Lipfinity in ‘Just in Love’. Mel continues “After applying Lipfinity, natural pink pigment was placed in the centre; it’s not flat but almost two dimensional to emphasise her youth”. The lashes we’re finished with a coat of new Clump Defy Extensions Mascara. With a nod to the beautiful Candice Swanepoel who wears the long lasting lipstick in shade ‘Just in Love’ for the new Lipfinity ad campaign, some of the models wore sunglasses to extenuate the strong lip.
Nails were faded together to create an ombre effect with Max Factor Glossfinity in Disco Pink and Cute Coral .
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